ABOUT / BLUESKI POV
BLUESKI is a story driven. 100% we are about the story. We place creativity and emotion at the heart of everything we do. We place a premium on creativity because we know that only an authentic voice connects with today's sophisticated consumers.
What we do and why it works
Blueski provides it's clients with innovative, engaging, and authentic content which powerfully connects you to your audience. By combining world class artistry with technology and creative & strategic insight we can create powerful connections that resonate with consumers. We believe that high quality content is the true key that defines the world's greatest brands.
In the old days it was simple, buy your ad-space, tell people about your product and off they go to buy it. Those days are long gone. People don’t want to be told what to buy or where to buy it. Instead your customer engages with you at their desk, on their smart-phone, at home, on their commute and everywhere in between.
Engaging successfully in these new spaces requires that traditional beliefs about the concept of branding are challenged. In the new 360 degrees of digital space the version of the product consumers encounter when they reach for a brand is content. Content is branding on Red Bull but it still needs to be authentic, informative, and entertaining because it may be the first, last, or only time a consumer “holds” a brand before making a purchase decision or engaging further.
And that's why Blueski don't do boring.
COPYRIGHT BLUESKI FILM LTD 2016